Argan oil is really causing a buzz in the beauty world, and it's easy to understand why. There really isn't another natural hair treatment or natural skin care treatment on the market quite like argan oil because the pure oil has such a unique mix of nutrients. Because of the popularity of argan skin and hair treatment oil, many fly-by-night brands out there are carrying what they claim is 100% pure organic argan oil but really isn't.
We get a lot of questions from prospective customers wanting to know why we say Mediterra is the best 100% pure organic argan oil on the market. Once we tell them how to compare our argan oil for skin and hair to other products, they can instantly spot the difference. That's why we put together this guide to help you tell well-made, genuine 100% pure organic argan oil like Mediterra apart from inferior products.
Here are some of the things that you should look for when you buy:
1. One Ingredient on the Label
An argan oil is only pure if it's made from nothing but argan oil. The ingredient listings should say only 100% argan oil or Argania spinosa kernel oil. Any other ingredient would be an additive, a dilutant or preservative that you don't want or need in your skin and hair treatment oil. Mediterra 100% Pure Organic Argan Oil is made from just one ingredient--argan oil and nothing else!
2. The Packaging
Mediterra 100% Pure Organic Argan Oil comes in an amber glass bottle, and not just because it's pretty! Plastic bottles can actually deteriorate over time, releasing chemicals into the oil. Clear glass bottles allow light to penetrate the bottle and break down the beneficial compounds in the oil, reducing the effective of a natural skin care and hair care routine. Amber glass provides light protection and won't break down with age, and it's more eco friendly than metal packaging.
3. The Price
Pure, undiluted argan oil is rare and must be imported from the Mediterranean. There are costs associated with this, so it's just not possible to sell argan oil for a ridiculously low price. When you see a product that costs $5 an ounce, you're probably not getting argan oil at all or are receiving a small amount of argan oil diluted with another oil. Also, make sure you're purchasing cosmetic-grade, raw argan oil, not culinary oil for cooking. This oil may be tasty, but it’s processed in a way that breaks down the compounds in the natural skin and hair oil, limiting its effectiveness.
4. The Fragrance
If your receive argan oil that has a strong, unpleasant odor, it's likely rancid and should be thrown away. High quality natural argan oil should have a noticeable scent; if you purchase an oil with no scent at all, it's likely been highly diluted or is not genuine argan oil.
So just what does a high quality argan oil like Mediterra 100% Pure Organic Argan Oil smell like? While perceptions of fragrance vary, most people describe the scent as nutty or similar to popcorn. You'll notice the scent when you open your bottle, but it will quickly fade once you place it on your hair and skin. It is normal for the scent to be a little more noticeable when the skin and hair oil is made in the fall or winter.
You may see some brands advertising that they sell unscented or deodorized argan oil. Stay away from these products! In order to remove the scent from argan oil, it's necessary to heat the natural oil to a very high temperature, which causes the nutrients that it contains to break down. Stick with a cold-pressed oil like Mediterra 100% Pure Organic Argan Oil that is not exposed to heat to ensure that you get the best results from your natural skin or natural hair treatment.
A high quality natural argan oil like Mediterra 100% Pure Organic Argan Oil should have a light, silky texture. When you apply it to your skin, it should become rapidly absorbed and should not leave behind a greasy coating. Be wary of any argan oil product that is overly thick or slimy. Also, argan oil should never sting or burn on your skin. If it does, discontinue use immediately; it's likely not genuine argan oil.
6. Appearance of Sediment
Premium argan oils like Mediterra 100% Pure Organic Argan Oil are filtered to remove impurities, but the oil must be handled with care to keep its nutrients intact. As a result, it's usually impossible to completely eliminate sediment from real organic argan oil. You should expect to see a very small amount of sediment at the bottom of the bottle. If you don't, you may not have genuine argan oil, or you may have an over-refined product that is less effective for natural skin care and hair care.
Natural argan oil that is not produced with heat like Mediterra 100% Pure Organic Argan Oil will be slightly cloudy. To make argan oil bright yellow and crystal clear, it must be put through heat processing, reducing its effectiveness.